Phuket Vegetarian Festival 2025 — Celebrating 200 Years of a Timeless Tradition

The Vegetarian Festival, also known as the Nine Emperor Gods Festival, is one of Phuket’s oldest and most cherished traditions — a spiritual practice that has been part of the island’s identity for over 200 years. In 2025, Phuket will host a special celebration from October 21–29, 2025, to mark the bicentennial anniversary of this sacred festival. More than just a reflection of faith and way of life, the event transforms the entire island into a vibrant scene filled with color, culture, and a warm, welcoming atmosphere that captures the true spirit of Phuket.

The Phuket Vegetarian Festival, known locally as “Jia Chai,” originated from Hokkien Chinese immigrants who settled on the island about 200 years ago. They believed that observing a vegetarian diet and maintaining spiritual discipline could purify both body and mind. Over time, this belief evolved into a long-standing tradition that has been passed down through generations and remains a vital part of daily life for the people of Phuket.

During the nine days and nine nights of the festival, locals and visitors take part in sacred and spectacular rituals, such as:

• The Raising of the Go Teng Pole
• Street Processions of the deities around Phuket Town
• The Fire-Walking and Blade Ladder ceremonies
• Firecracker displays to ward off bad spirits
• The Sending-Off Ceremony for the deities on the festival’s final day

One of the most anticipated highlights is the “Ew Kang” procession, where Ma Song or spirit mediums perform acts of devotion by piercing their bodies with various sharp objects. These acts of endurance symbolize absorbing misfortunes on behalf of others and dispelling negative energy. The processions, surrounded by the sound of firecrackers and clouds of incense smoke, embody the deep faith, unity, and spiritual strength that have long defined the Phuket community.

For those planning to witness the Phuket Vegetarian Festival in 2025, Beyond Resorts offers the perfect retreat — combining cultural immersion with relaxation by the Andaman Sea.

• Beyond Kata – Immerse yourself in tranquility by Kata Beach, where you can stay close to the colorful and spiritual atmosphere of the Phuket Vegetarian Festival.
• Beyond Karon – A peaceful seaside resort with breathtaking ocean views, perfect for unwinding after joining the festival’s sacred rituals and lively processions.
• Phuket Orchid Resort and Spa – Located in the heart of Karon Beach, surrounded by lush gardens and large swimming pools, this family-friendly resort is ideal for those who want to relax near the festival’s vibrant ambiance.
• Beyond Patong – Stay at the heart of Patong, within easy reach of shopping districts, restaurants, and the festival’s energetic atmosphere — perfect for travelers seeking both excitement and convenience.
• Pamookkoo Resort – A fun, adventure-themed resort at Kata Beach, featuring unique architecture and a large pool complex. A great choice for families looking to combine relaxation with the festive spirit near the city center.

During the festival, Phuket is blanketed in yellow — the color of purity and good fortune. Yellow flags flutter above shrines, shops, and homes, inviting both locals and visitors to take part in the sacred observance. Streets come alive with vegetarian food stalls offering everything from traditional Hokkien dishes to creative plant-based cuisine. The rhythmic sound of drums, the sight of parades, and the devotion of participants together create an unforgettable cultural experience that reflects the island’s living heritage.

The Phuket Vegetarian Festival reveals a side of the island that’s both spiritual and vibrant — a living connection between people, culture, and faith. As the event marks its 200th anniversary, it’s the perfect time to experience Phuket at its most meaningful. Celebrate this once-in-a-lifetime occasion and complete your journey with a stay at Beyond Resorts, where comfort, culture, and community come together in harmony.